WHAT'S AFTER ATX

VISUAL DESIGN | UX DESIGN | ANIMATION | CREATIVE DIRECTION

Are near-death experiences real? Open your mind to the possibilities. Consider what happens after we die and what that might mean for how we live. Logo designed by Jennifer Moczydlowski.

We launched in February 2020.

The Challenge

What's After ATX had a unique problem. How do you talk about near death experiences, the afterlife, God, Heaven, Hell and other subjects while being inclusive to everyone? They wanted the subject matter to be approachable and cool. It was important to present the subjects in an abstract style that would be inviting and spark the viewers curiosity.

The brand was created using inspiration from 1980's arcade neon. The abstract nature of the design makes it fun and inviting no matter who stops by. The animation style simplifies the concepts and gives them depth and space.

Using solely the videos provided by the client I made this website from the ground up. I did all of the animations, type styles, designs, and front-end development work myself. This work was done at Ampersand Agency.

THIS IS WHAT PEOPLE SAY HAPPENS WHEN YOU DIE

TRULY DEAD?

Declared clinically dead—no brainwaves, no heartbeat—one of the first things NDErs talk about is seeing their body and knowing they’re no longer in it.

BEAUTY IN NEW DIMENSIONS

Stories told by NDErs paint a vivid picture of vibrant colors glowing with brilliant radiance. An indescribable beauty beyond our world.

SUPER POWERS

We have dreams of flying. But what if there’s a reality where our minds and body can do even more? NDErs report extraordinary abilities free from limitations.

RELATIONAL REUNIONS

NDErs often recount that people they cared about who had already passed away appear and greet them like a welcoming committee full of joy and warmth.

GOD OF LIGHT & LOVE

We all have a fundamental need to be loved. NDErs feel an unconditional love beyond anything they’ve experienced in life radiating from a Being of pure, bright light.

LIFE REVIEW

If a highlight reel of your life was playing on the big screen, would you enjoy the show? Finding out what truly matters is the plot twist in this movie.

HELLISH EXPERIENCE

Near-death experiences are often described as full of light, love and beauty. It begs the question, does anyone ever have a negative experience?